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5 Harsh Realities About Being a Business Owner

Starting a business is a dream come true for many of us. The freedom of being your own boss, creating a product or service that you believe in, and having the ability to control your own day-to-day activities are all appealing aspects of being a business owner. However, there are also harsh realities to this lifestyle that may catch many entrepreneurs by surprise. Here are five harsh realities about being a business owner that you should be aware of before taking the plunge.

1. You will have to work longer and harder than you ever have before.

Running a business takes a lot of hard work, dedication, and time. You will be the one responsible for a wide array of tasks, ranging from marketing and sales to accounting and hiring. There will be no 9-5 day, and weekends and holidays will be a thing of the past. But, if you're passionate about your business, this won't feel like work. It will be a labor of love.

2. You will face constant uncertainty.

Running a business is a risk that comes with a lot of uncertainty. There will be times when you think you have it all figured out, and then something unexpected happens that throws you off course. Being comfortable with uncertainty and being able to adapt to changes is crucial to the success of any business.

3. You won't make any money at first.

Starting a business is expensive, and it may take a while before you see any profits. You will need to have a financial cushion in place to cover the costs of things like rent, inventory, and marketing. It's important to understand that you may not see a return on your investment for months or even years.

4. You will not be able to please everyone.

As much as we may want to please everyone, it's simply impossible. There will always be people who don't agree with your product, your messaging, or your branding. It's important to stay true to your vision and to the audience you are trying to reach.

5. You will experience failure.

Failure is an inevitable part of entrepreneurship. Not every idea will be a success, and there will be times when things don't go as planned. It's essential to learn from these experiences and use them as opportunities for growth and improvement.

However, not everything should be negative...

Especially, because you're not alone! There are thousands of other business owners everywhere trying to make it, just like you! And more than that, you can count on multiple resources to help your business succeed. That's where we come in!

At Norris Design, our goal is to not only provide a service for our clients, take their money and then disappear. We want to actually be our clients' partners and stick with them every step of the way. We want to do more than just design your logo and create a nice-looking, optimized website for your business. That is only the beginning! We also offer branding strategy development, which really helps you understand your business, what you want to accomplish and how you can and will accomplish it.

We understand the struggles of a business owner and we know how lonely it can feel, but it doesn't have to be that way! With our guidance, we are confident that you will be able to succeed and achieve your goals. We want to take the same resources that big companies counted on to get to where they are, and make them available for small business owners as well.

What are you waiting for? Contact us NOW to schedule a free consultation call with us and see how we can work together to make your business succeed!

So, just to recap...

The journey of being a business owner has its ups and downs. However, with hard work, dedication, and passion, you can achieve great success. But most importantly, with the right guidance and the right resources, you can actually make it happen!

It's important to understand the harsh realities that come with this lifestyle and be prepared to face them head-on. Remember, the journey of entrepreneurship will be worth it in the end if you stay true to your vision and never give up.



Marketing Blog, Graphic Design, Branding, Advertising Rogers, AR, Marketing Rogers, AR, Branding Rogers, AR, Brand Strategy, Brand Consulting

A Note From the Author

As a business owner, brand strategist, and graphic designer I run in to questions and ideas every day.

As the owner of Norris Design, I started out wanting to solely be a designer, but education changed the way I thought, the way I viewed business and the way I viewed my role in helping other's businesses.  

Graphic design will always be my original love, but as I grew in knowledge, I realized the small view of design for the sake of something beautiful was such a disservice to businesses.

Businesses needed much more than just graphic design.  They needed to see the bigger picture of their businesses from the perspective of a designer.  Once I realized that branding had a huge role in large businesses that see amazing success but very few small businesses even think about branding or brand strategy, I realized that if I could offer a brand strategy view as a consultant rather than just an order taker graphic designer, I could actually move the needle in their businesses.

This is the beginning of where I started to fall in love with business, marketing, branding, brand strategy, consulting and brand building. 

It all started with education after college.

I obsessively read articles, listened to podcasts, watched videos, read books, and took classes.  This was to fulfill this desire to be more involved in the businesses side of design rather than just design alone.

So, this is why I wright. I appreciate other people's perspective and I hope that one day, mine can help someone else.

Kimberly Norris

Brand Strategy

We create a results-based brand strategy for all aspects of your company to foster customer trust and build brand acknowledgment over time.

Logo/Brand Design

Creating brand identities is our passion. We believe it takes insight into your business, your customers, and your hopes for your business to build the best logo possible. And we’re willing to take the time to do this.

Brand Consultation

We’re happy to meet with you on a consulting basis about your brand strategy. As your Brand Consultant, I’ll periodically check-in after the initial strategy session, on a continual basis, to make any adjustments or revisions to keep your brand and messaging on track. 

Print Marketing

Think of us as your one-stop-shop for printed marketing materials. We create thoughtful designs and take care of the printing for you. This can save you time and money. Our printing services include business cards, brochures, flyers, and more.

Website Design

Your website is crucial to your business, We design custom websites that are responsive to all platforms, are easy to navigate, and present your company professionally and clearly.

Search Engine Optimization

We offer affordable SEO that actually gets results.  This service includes on-page and off page SEO.  We offer local, regional, and national SEO Services with not long-term contracts.

Our Services

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